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Speed wins in recruiting – identified contact shortens time to hire

8 min

Recruiting lives on two numbers: time to hire and time to fill. Both are stretched by the same everyday problem – the candidate can't be reached. Call, no answer, voicemail, next attempt tomorrow. Two days later that same candidate is interviewing somewhere else.

They're not avoiding you – they're avoiding the unknown

Candidates are usually working elsewhere. They can't answer an unknown number in the middle of a meeting because they don't know whether it's recruiting, sales or a scam. When the employer's name and the reason are visible, the decision is easy.

Nordic Talent

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Where the days actually go

  • Attempts per candidate: three attempts easily means three calendar days.
  • Interview scheduling: every missed round pushes the whole process.
  • Offer stage: speed decides when there are two offers on the table.
  • Rejections: a sloppy ending lingers longer than the role itself.
In recruiting, slow isn't neutral. Slow is losing.

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Candidate experience starts at the first contact

Candidates evaluate the employer throughout the process. An identified contact signals professionalism and respect for their time – a free advantage over a competitor still calling from an unknown number.

One role filled faster usually covers the entire investment. Run the recruiting calculator to see how many days come off your time to hire.

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